<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title> &#187; context</title>
	<atom:link href="http://www.lanzarotewebdesign.com/tag/context/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.lanzarotewebdesign.com</link>
	<description></description>
	<lastBuildDate>Sun, 30 Oct 2011 13:31:12 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Contextual advertising placement&#8230;</title>
		<link>http://www.lanzarotewebdesign.com/contextual-advertising-placement/</link>
		<comments>http://www.lanzarotewebdesign.com/contextual-advertising-placement/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 11:55:20 +0000</pubDate>
		<dc:creator>Alan</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[context]]></category>
		<category><![CDATA[placement]]></category>

		<guid isPermaLink="false">http://www.lanzarotewebdesign.com/?p=324</guid>
		<description><![CDATA[Sounds like a great idea to place ads in context with the text of a page. It is, but not always &#8211; take a look at this howler from The Guardian. All to often we rely on the &#8216;judgement&#8217; of these systems &#8211; this is what can happen when it all goes horribly wrong. Click [...]


Related posts:<ol><li><a href='http://www.lanzarotewebdesign.com/l-q/' rel='bookmark' title='L &#8211; Q'>L &#8211; Q</a></li>
<li><a href='http://www.lanzarotewebdesign.com/how-to-get-more-hits/' rel='bookmark' title='How to get more hits&#8230;'>How to get more hits&#8230;</a></li>
<li><a href='http://www.lanzarotewebdesign.com/a-c/' rel='bookmark' title='A &#8211; C'>A &#8211; C</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.lanzarotewebdesign.com/wp-content/uploads/2009/09/guardianL.jpg" target="_blank"><img src="http://www.lanzarotewebdesign.com/wp-content/uploads/2009/09/guardianL-300x207.jpg" border="1" alt="Advertising gone wrong" hspace="5" align="right" /></a>Sounds like a great idea to place ads in context with the text of a page. It is, but not always &#8211; take a look at this howler from The Guardian.</p>
<p>All to often we rely on the &#8216;judgement&#8217; of these systems &#8211; this is what can happen when it all goes horribly wrong.</p>
<p>Click on the image to see it full size and take a look at the headline on the left, and then the ad that shows up on the right.</p>


<p>Related posts:<ol><li><a href='http://www.lanzarotewebdesign.com/l-q/' rel='bookmark' title='L &#8211; Q'>L &#8211; Q</a></li>
<li><a href='http://www.lanzarotewebdesign.com/how-to-get-more-hits/' rel='bookmark' title='How to get more hits&#8230;'>How to get more hits&#8230;</a></li>
<li><a href='http://www.lanzarotewebdesign.com/a-c/' rel='bookmark' title='A &#8211; C'>A &#8211; C</a></li>
</ol></p>]]></content:encoded>
			<wfw:commentRss>http://www.lanzarotewebdesign.com/contextual-advertising-placement/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

